(Still) Your Move, Chick-fil-A
That pie, which calls for a honey-mustard base with diced Chick-fil-A chicken strips and mozzarella cheese, became the break-out hit of the annual New Year’s Eve gathering. The post details how the company and its leadership became embroiled in controversy when tax records revealed CFA gave to many anti-LGBT groups—including many back-and-forth statements about where the company landed in the debate.
Here’s an excerpt from Chapter 6, “Closed on Sundays”:
“I have personally struggled with how to handle offering this pizza. A private company should be able to craft its own motto, mission and raison d’etre, true; but I also don’t like the optics of outward discrimination, particularly when it comes to multinational companies conducting themselves that have, even at prior times, overtly excluded average people or consumers.”
The most recent turn in the saga is Dan Cathy’s recent interview with the Atlanta Journal-Constitution, in which he pledges never to weigh in on the subject again:
“Consumers want to do business with brands that they can interface with, that they can relate with,” Cathy told the newspaper. “And it’s probably very wise from our standpoint to make sure that we present our brand in a compelling way that the consumer can relate to.”
We agree. But there’s a further way you can engage with the LGBT community: by showing small levels of support here and there, as outlined in my earlier post. So, my offer to the company—to donate to our cause much in the same way the support folks on the other end of the ideological spectrum—still stands. Donate a few boxes of chicken breasts to the New Year’s Eve gathering, show good faith, and I’ll make a BFD about it.
Until then, I’ll slave over a hot stove and make them at home. Buy the book to learn the process!
Make fresh. buy local. raise money. #GoodRising